About

Senior Shopify development for established ecommerce brands.

ABOUT ME

I’m Ricky Cox, a senior Shopify developer and designer based in Japan.
I’ve spent many years working across design, development and ecommerce, helping brands improve how their stores look, work and perform.

My background is in visual design and photography, but most of my work today sits at the intersection of Shopify development, UX and technical implementation.

I work mainly with established brands that need experienced support to keep improving their Shopify store over time.

HOW I WORK

Ongoing technical support for stores that need to keep improving.
I work directly with clients, without layers of account management or project coordination. That usually means taking an idea, CRO recommendation, UX issue or technical problem and carrying it through from concept to implementation, testing and refinement.

No account managers, no hand-offs and no unnecessary layers between the problem and the person solving it.
CRO-focused
A core part of my work is the technical implementation of CRO and UX improvements.

That includes turning customer behaviour, testing ideas and growth recommendations into practical changes inside Shopify.
Hands-on
I stay hands-on with the implementation.

Theme development, custom sections, integrations, troubleshooting, front-end work and refinement all stay connected to the original goal.

Selected Clients

A selection of brands I’ve worked with over the years.

Your Shopify store may be working.
That doesn’t mean it’s performing.

I help established ecommerce brands turn CRO insights, customer behaviour and ideas into measurable improvements.